- Removal or correction of a sign that violates community code or standards
- Signage that switches on and off of fluorescent lamps or LEDS to provide the illusion of movement
- The distance at which a sign is viewable to the reader
- A non-reflective polished finish applied by lighting brushing the surface with an abrasive material
- Lettering technique where the outline of the letter is made first and then filled in
- A joint formed when two pieces of material come together flush and edge to edge
- The distance measured between the lowest portion of the sign and the highest point of grade underneath
- The effectiveness of a sign standing out from its surrounding environment
- A treatment process that alters the static charge of a materials surface
- sign lettering where the lettering has been engraved, carved or otherwise recessed into the sign
- Any letter, logo or symbol that has a raised profile in relation to the sign substrate.
- The visual effect of creating a false shadow behind a letter or object
- A very strong, two-part adhesive, capable of bonding together a wide range of materials
- A dimensional letter typically fabricated from sheet metal
- The number of times a viewer has the opportunity to see a sign and its message over a given period of time.
- A unit of measurement for the thickness of sheet metal or wires.
- The smooth transition from one color to another color
- A glowing ring of light surrounding a object such as a channel letter which has been lit
- A sign intended for informational purposes as opposed to commercial or advertising purposes
- The width of the cut or channel made by a saw or other tool.
- A metal or plastic plate placed along the bottom of a sign structure in order to protect its surface against damage
- A clear glossy coating applied to material for appearance and protection
- Having a dull or non-shiny surface or finish.
- A full-scale model of a structure
- Empty or unused space within the sign face
- Describes channel letters that have been cut out in the back in order to fit over a raceway
Open Channel Letter
- A channel letter with returns that project forward from face of letter such that the neon tubing is visible.
- A term describing letters mounted using pegs or pins such that they stand off from the substrate to which they are attached
Plastic Faced Letters
- Channel letters in which the front of the channel is covered by a translucent plastic face, diffusing the neon lighting within
- An electrical enclosure that may also serve as a mounting structure for the sign.
- Sign on which copy can be changed manually, such as a window sign
- The projection of art from a flat surface
- An artistic sketch or representation of a design concept
- Cutting or notching a material prior to bending it
- The metal frame on which a sign is installed
- The balance of design elements in which one side equals or mirrors the other
- A color made lighter than the original by adding white to it
- The effect on a color brought about by blending it with another color
- Ability to withstand decay due to the damaging effect of the ultraviolet rays of the sun
- Letters cut from adhesive-backed material, in dozens of opaque, translucent, metallized, and transparent colors and patterns
- The basic term for describing the design strength of a sign. Standard wind load is 30 PSF (pounds per square foot), withstanding winds up to approximately 90 MPH
- the height of the lowercase letters which do not have ascenders or descenders
- A malleable metal that has unique gray appearance